Company Description Lorrigo delivers products and services designed to build trust and improve the lives of customers, small businesses, and enterprises. The company focuses on providing high cost-efficiency and broad PAN-India reach to help organizations grow and operate more effectively. Lorrigo positions itself as a one-stop solution for the movement of goods and services, simplifying logistics and related business needs.

By combining reliability, accessibility, and scalable services, Lorrigo supports clients across diverse sectors and sizes.

Role Description The Digital Marketing Specialist role at Lorrigo is a full-time remote position focused on planning, executing, and optimizing online marketing campaigns. Day-to-day responsibilities include managing social media channels, creating and scheduling digital content, and monitoring campaign performance across platforms. The specialist will analyze web and campaign analytics to improve reach, engagement, and conversion rates, while coordinating with internal teams to ensure brand consistency.

The role also involves identifying new digital opportunities, supporting lead-generation initiatives,



and preparing performance reports to guide data-driven marketing decisions.

Qualifications

- Candidates should possess solid skills in Digital Marketing and Online Marketing to plan and execute cross-channel campaigns.
- Candidates should possess skills in Social Media Marketing to manage social platforms, build engagement, and grow online communities.
- Candidates should possess skills in Web Analytics to track performance, interpret data, and optimize campaigns based on insights.
- Candidates should possess effective Communication skills to collaborate with teams, present findings, and craft clear customer-facing messages.
- Relevant experience with marketing tools (e.g., Google Analytics, social media management platforms, email marketing software) is beneficial.
- A background in Marketing, Communications, Business, or a related field, or equivalent practical experience, is preferred.
- Ability to work independently in a remote environment, manage multiple projects, and meet deadlines is essential.
- Knowledge of SEO, SEM, and content strategy, especially in B2B or logistics-related domains, is an advantage.

📌 Digital Marketing Specialist (Delhi)
🏢 Lorrigo
📍 Delhi