We are looking for an experienced and performance-driven Digital Marketing Manager who can take ownership of our digital marketing strategy, strengthen our online presence, generate qualified leads, and support the growth of our technology products and services.

The ideal candidate should have strong hands-on experience in SEO, Google Ads, Meta Ads, LinkedIn Marketing, Content Marketing, Lead Generation, Analytics, and Marketing Strategy.

Key Responsibilities• Develop and execute end-to-end digital marketing strategies aligned with business goals.

- Plan and manage SEO strategies to improve organic traffic, keyword rankings, domain authority, and conversions.
- Manage Google Ads, Meta Ads, LinkedIn Ads, remarketing, and paid lead-generation campaigns.
- Develop strategies to generate high-quality B2B and B2C leads for software services and SaaS products.
- Plan and execute LinkedIn marketing and Account-Based Marketing (ABM) campaigns for targeted businesses and decision-makers.
- Build and manage content strategies for websites, landing pages, blogs, LinkedIn, and other digital channels.
- Work closely with content writers, designers, developers, sales teams, and management.
- Conduct keyword research, competitor analysis, market research, and audience analysis.
- Create and optimize landing pages and conversion funnels.
- Monitor website performance using Google Analytics, Google Search Console, Google Tag Manager, and other marketing tools.
- Track campaign performance, CPL, CAC, conversions, traffic, engagement, and ROI.
- Perform technical, on-page, and off-page SEO audits.




- Improve website visibility across traditional search engines and emerging AI search platforms.
- Develop email marketing, remarketing, nurturing, and customer engagement campaigns.
- Manage social media content calendars and brand communication.
- Identify new digital channels, growth opportunities, partnerships, and marketing experiments.
- Prepare weekly and monthly marketing performance reports for management.

Required Skills✅ Digital Marketing Strategy

✅ Search Engine Optimization — SEO

✅ Google Ads / PPC

✅ Meta Ads

✅ LinkedIn Marketing & LinkedIn Ads

✅ Lead Generation

✅ B2B Marketing

✅ Content Marketing

✅ Social Media Marketing

✅ Landing Page Optimization

✅ Conversion Rate Optimization — CRO

✅ Google Analytics / GA4

✅ Google Search Console

✅ Google Tag Manager

✅ Keyword & Competitor Research

✅ Marketing Automation

✅ Email Marketing

✅ Performance Marketing

✅ Reporting & Data Analysis

✅ Product Marketing

Preferred Experience• 5+ years of experience in Digital Marketing, with experience managing campaigns independently.

- Previous experience in IT services, software development, SaaS, AI,



or technology companies will be highly preferred.
- Strong knowledge of B2B lead generation and sales funnels.
- Ability to plan marketing campaigns from strategy through execution and measurement.
- Strong analytical mindset and ability to make decisions based on data.
- Good understanding of landing pages, website UX, SEO content, and conversion optimization.
- Excellent communication, coordination, and team-management skills.

What We Expect From YouWe’re not looking for someone who only posts on social media.

We need someone who can think like a growth marketer and answer questions such as:

- How do we increase qualified organic traffic?
- How do we generate more sales-ready leads?
- Which marketing channels are producing the best ROI?
- How can we reduce cost per lead?
- How can we improve landing-page conversion rates?
- How can we position our brand strongly in competitive technology markets?
- How can SEO, paid marketing, content, social media, and sales work together?

Why Join Infinijith?You’ll have the prospect to work on technology services, SaaS products, AI solutions, and digital growth initiatives while having significant ownership over the company’s marketing strategy.

If you enjoy experimenting, analyzing data, building campaigns, generating leads, and turning marketing activities into measurable business growth, we’d love to hear from you.

? Interested candidates can apply through LinkedIn or send their profile/resume to our team [email protected]

📌 Digital Marketing Manager (Coimbatore)
🏢 Infinijith Apps u0026 Technologies
📍 Coimbatore