Company Description Runnel partners with startups to accelerate growth by providing ready-to-go marketing and sales expertise. Acting as an embedded growth partner, Runnel designs and executes tailored strategies that drive demand generation and build qualified pipelines. The company supports startups across key milestones, from launching go-to-market initiatives to scaling beyond product–market fit.

Core services include growth strategy, paid demand generation, sales funnel design, SDR and outreach execution, and marketing operations and CRM setup. Runnel focuses on turning early traction into sustainable, scalable growth without the overhead of building a full in-house team.

Role Description The Digital Marketing Manager at Runnel is a part-time, remote role responsible for planning, executing, and optimizing digital campaigns that support clients’ growth objectives. Day-to-day activities include developing cross-channel marketing strategies, managing social media and paid campaigns, and coordinating demand generation initiatives focused on qualified lead acquisition. The role involves monitoring campaign performance through web analytics tools, preparing clear reporting dashboards, and making data-driven recommendations to improve conversion and pipeline quality.

The Digital Marketing





Manager will collaborate closely with client teams and internal stakeholders to align messaging, refine target audiences, and ensure marketing operations and tracking are set up accurately. This position also contributes to continuous experimentation, A/B testing, and best-practice documentation to enhance overall digital marketing effectiveness.

Qualifications

- Robust digital strategy and execution skills, including Digital Marketing and general Marketing capabilities.
- Proven experience in demand generation and pipeline growth through Lead Generation and performance-focused digital campaigns.
- Hands-on expertise in Social Media Marketing across key platforms, including content planning, scheduling, and engagement optimization.
- Ability to use Web Analytics tools to track campaigns, interpret data, and translate insights into actionable optimizations.
- Experience working with tech startups or B2B SaaS companies, especially in GTM and growth environments.
- Familiarity with marketing automation, CRM systems, and basic funnel design and optimization principles.
- Strong communication, collaboration, and stakeholder management skills in a remote, distributed setting.
- Bachelor’s degree in Marketing, Business, Communications, or a related field, or equivalent practical experience.

📌 Digital Marketing Manager (India)
🏢 Runnel
📍 India