Company Description Reliance Animation Academy, associated with Reliance Animation, is a specialized educational institution focused on animation and visual effects training. Since its inception in 2009, it has expanded through a franchise network across India, delivering industry-specific education to aspiring professionals. The academy offers structured courses and practical training that equip learners with skills required in the animation and VFX sectors.

With a strong emphasis on hands-on learning and an industry-aligned curriculum, Reliance Animation Academy supports learners in building successful careers in animation, VFX, and related fields.

The Kolkata

Ultadanga center provides a dynamic environment where education and industry expectations are closely integrated.

Role Description This is a full-time, on-site role for a Digital Marketing Specialist based at Reliance Animation Academy, Kolkata Ultadanga.

The Digital Marketing

Specialist will plan and execute online marketing campaigns to promote the academy’s courses, events, and brand across digital channels. Daily tasks include managing social media platforms, creating and optimizing content, running paid and organic campaigns, and monitoring performance through web and campaign analytics tools. The role involves coordinating with academic and admissions teams to develop targeted digital strategies, tracking lead generation,



and continuously improving campaign effectiveness.

The specialist will also support website updates, email marketing, and community engagement to strengthen the academy’s digital presence and reach prospective students.

Qualifications

- Candidates should possess strong skills in Digital Marketing and Online Marketing, including campaign planning and execution across multiple platforms.
- Candidates should possess skills in Social Media Marketing, with experience managing and growing audiences on channels such as Facebook, Instagram, YouTube, and LinkedIn.
- Candidates should possess skills in Web Analytics, including the ability to use analytics tools to track performance, interpret data, and optimize campaigns.
- Candidates should possess solid Communication skills, with the ability to create clear, engaging content and coordinate effectively with internal teams and external stakeholders.
- Additional beneficial qualifications include familiarity with SEO/SEM, email marketing tools, and basic design or content creation tools.
- A diploma or degree in Marketing, Digital Media, Communications, or a related field, along with prior experience in digital marketing roles, is preferred.
- Ability to work in office in Kolkata Ultadanga, manage multiple campaigns simultaneously, and adapt to evolving digital trends.

📌 Digital Marketing Specialist (Kolkata)
🏢 Reliance Academy Kolkata Ultadanga
📍 Kolkata