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Job Role Social Media Content Creator (Reels & Shorts) Work Location Mohali Role Full-time / Part-time / Freelance Experience 1- 5 years

About The Company

MeraTutor.AI is an AI-powered learning platform helping K-12 students learn smarter through personalised education. We are building the future of smart, self-paced learning through PDF-based interaction, AI tutor assistance, and rich learning analytics for educators and parents.

About The Role

MeraTutor.AI is looking for a confident on-camera content creator who can understand our AI learning product, create reel ideas, write short scripts, and act/speak in videos. We already have a video editor. This role is focused on content conceptualisation, scripting, on-camera presentation, acting, voiceovers, and Instagram growth.

Responsibilities

Understand MeraTutor.AI and its features for Grade 5–12 students
Create reel concepts for parents, students, and teachers
Write short scripts in Hindi, Hinglish, or English
Act/speak on camera for Instagram Reels, YouTube Shorts, and ads
Record voiceovers when needed




Work with the video editor on shot flow, hooks, captions, and CTAs
Track what content works and improve reel performance
Help grow Instagram reach, engagement, followers, and brand influence

Required Skills

Confident on camera
Positive Hindi/Hinglish/English communication
Ability to explain products simply
Creative thinking for reels and short videos
Basic understanding of Instagram trends
Natural acting and speaking style
Interest in education, parenting, students, and AI
Consistent and professional

KPIs/Success Metrics

Instagram reach and reel views
Follower growth
Engagement: likes, comments, shares, saves
DMs, website visits, and parent inquiries
Quality and consistency of reel ideas/scripts

Monthly Expectations

20–40 reel concepts
15–30 on-camera reels
Product demo/explainer videos
Regular shoot availability

What We Offer

Competitive salary aligned with industry standards.

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