Company Description
Kantilal Chhotalal (KC) | Mumbai
Kantilal Chhotalal is a high-jewellery house founded in 1941, known for exceptional diamonds, rare gemstones and one-of-one jewellery.
We are looking for a Social Media Content Designer to join our in-house team and help shape how KC is presented visually across Instagram and other marketing touchpoints.
This is not simply a production-design role. The designer will work closely with the brand and creative team to develop a distinctive visual language for KC, one that reflects the rarity, craftsmanship and design intelligence of the jewellery itself.
Role Description
Your primary responsibility will be creating visual content for KC's Instagram and digital marketing, along with supporting brand and marketing assets as required.
You will work across jewellery photography, campaign imagery, archival material, typography, graphic design, generative AI and video to create polished, high-quality content that feels consistent with the world of a global high-jewellery house.




A robust understanding of fine and high jewellery is important. You should be able to recognise what makes jewellery photography, colour, scale, stone appearance and presentation feel sophisticated and equally, what can make it look artificial, commercial or mass-market.
Key Responsibilities
- Design Instagram posts, carousels, Stories, Reels covers and other social-media content.
- Develop campaign layouts and visual systems for launches, exhibitions and editorial stories.
- Create digital and print marketing assets as required, including invitations, presentations, event collateral and advertising creatives.
- Work with jewellery photography and campaign imagery while maintaining accurate representation of diamonds, coloured stones, metal and craftsmanship.
- Use generative AI tools as part of the creative process for image development, extensions, environments, campaign concepts and visual experimentation.
- Retouch and refine AI-generated imagery

📌 Social Media Content Designer (Lorli)
🏢 Kantilal Chhotalal
📍 Lorli