Marketing & Content Strategist

Company: Stars N Celebs
Role: Marketing & Content Strategist
Location: [Mumbai / Thane / Hybrid]
Experience: 2–5 years preferred
Employment Type: Full time / Project-based

About the Role

Stars N Celebs is looking for a Marketing & Content Strategist who can think creatively, develop practical marketing strategies, and most importantly, execute them with a clear focus on measurable results.

This is a hands-on role for someone who understands social media, creators, content, brand building and audience acquisition — and is willing to be involved in execution rather than simply preparing strategies.

Key Responsibilities

1. Marketing Strategy & Execution
- Develop and execute marketing strategies for Stars N Celebs.
- Identify opportunities to increase brand awareness, artist registrations, client acquisition and subscriptions.
- Plan campaigns across Instagram, social media, creator networks, communities, colleges, associations and other relevant channels.
- Set measurable objectives and continuously evaluate campaign performance.




- Experiment with different marketing approaches and optimize based on actual results.
- Work within defined budgets and identify cost-effective / low-cost acquisition opportunities.

2. Content Strategy
- Develop a consistent and engaging content strategy for Instagram and other digital platforms.
- Create content calendars covering reels, posts, stories, campaigns and promotional content.
- Develop creative concepts that can communicate the Stars N Celebs proposition in an attractive and relatable manner.
- Identify trends, formats and content opportunities that can generate reach and engagement.
- Convert marketing objectives into compelling content ideas.

3. Creator & Influencer Collaborations
- Identify relevant creators, influencers and emerging talent for collaborations.
- Build a network of creators through barter-based collaborations, where appropriate.
- Develop collaboration concepts and briefs

📌 Marketing & Content Strategist (Mumbai)
🏢 Stars N Celebs | India's First Artist Platform — Digital Identity · Zero Commission
📍 Mumbai