Role: Associate Creative Lead - Business Communications

Location: IBC Knowledge Park

Reporting to: Associate Creative Head

Team Name: Creative, Marketing team

About the Team and the Role:

The Creative, Marketing team at Ather is responsible for building Ather's creative, design, and communication prowess for scale with zero compromise on the brand values. The team carefully crafts and consolidates existing teams, scales up communication, builds external partnerships, and creates an environment for great creative work to flourish while managing business-as-usual demanding requirements.

This role is for a creative leader who can scale up marketing and business communications while staying true to the organization's values, which include delivering a delightful user experience, clean and premium imagery, and being purposeful yet non-pushy. The role involves managing a complex and unique set of challenges, including executing breakthrough creativity across regional communications instead of a one-size-fits-all approach.

Responsibilities:
- Build and mentor internal design, copy,



and content teams to support business and marketing objectives.
- Deliver quick, effective communication, design, and content solutions for business briefs and problems.
- Conceptualize, own, and lead the creative vision of mid-to-large campaigns end-to-end across various mediums.
- Collaborate and build robust relationships with external creative agencies to deliver marketing objectives.
- Work with cross-functional teams in a matrix style to support diverse business requirements.
- Partner closely with Brand, P.R., and Sales teams on quarterly and annual strategic planning.
- Set up relevant systems and processes to scale up communication workflows efficiently.
- Ensure the application of breakthrough creativity while keeping the logo small.

Experience and Qualifications:
- Professional training in writing, communication design, and/or visual communication is preferred (Educational qua

📌 Creative Lead (Bengaluru)
🏢 Ather Energy
📍 Bengaluru