Role: Retail Business Development Manager
Location: Pune, Maharashtra OR Ahmedabad, Gujarat (one position per city)
Function: Sales & Channel Development
Reports To: State / Zonal Sales Head
Employment Type: Full time

KisanKraft Limited is a Bengaluru-headquartered agricultural equipment and power tools company, with a 46-acre manufacturing facility in Nellore, a dealer network of over 5,000 partners, and exports to 16+ countries. This position will work to develop retail business models for exclusive showroom, franchise-outlet in the assigned city.

The Retail Business Development Manager will define the concept, develop strategy, promotion and business development activities.
You will drive identifying and recruiting franchisors, building and growing the exclusive showrooms, franchise outlets, drives primary/secondary sales, and executes local promotional and market-development activity.
You will drive, track and analyse sales performance, primary/secondary sales and market activation of the franchise retail outlet in the assigned city. You will need present causes for successes,



failures, and future steps suggestion and arrive at a consensus for revisions.

Key Responsbilities
• Retail Sales Development – Showroom design, product mix and placement
Drive footfall, conversion, and revenue growth at the franchise retail outlet.
• Secondary Sales – Drive secondary sales from the retail outlet and city dealer network into end-customer hands,
Tracking and improving stock turnaround and channel offtake.
• Promotional & Market Activation – Plan and execute local promotional activities
Farmer meets, product demonstrations, in-outlet campaigns, local advertising
Tie-ups to build brand visibility and drive walk-ins.
Digital marketing campaigns: convert leads generated into orders
• Channel & Relationship Management – Build and maintain relationships with primary and secondary dealers
End User channels e.g., nursery, agri-institutes and the farmers in the assigned city and

📌 Retail Business Development Manager (India)
🏢 KisanKraft
📍 India