JOB DESCRIPTION:
JOB SUMMARY

Contribute to the long-term growth of Abbott Nutrition products in territory by servicing a defined customer base on a specific route and dedicated days, weeks or monthly cycles as set out by the customer manager of the region and to achieve volume targets by taking orders and placing them as per the standard Abbott operating procedure.
CORE JOB RESPONSIBILITIES
- Create a business plan to achieve targets that meet territory objectives by driving market traffic and optimizing product availability
- Establish relationships with retail and wholesale customers to uncover needs, take orders, and increase the number and variety of SKUs stocked
- Conduct daily sales calls to increase the number of orders taken, check stock, and ensure proper merchandising at each customer
- Negotiate customer contracts that provide win-win solutions to deliver on account objectives while satisfying the customer’s needs
- Ensure shops are merchandised in accordance with Abbott expectations to maximize product availability and potential sales




- Demonstrate the superiority of Abbott products from the customer’s perspective, emphasizing the ROI advantages of the Abbott brand
- Influence customers to maintain a proper balance of stock and market credit relative to accounts receivable by telling a persuasive brand story that links to increased traffic and sales
- Conduct monthly reviews of channel performance and create plans to address lagging channels to meet channel targets
- Influence distributors to carry stock and adhere to route plans that align with customer plans
- Ensure adequate stock replenishment daily to meet weekly, monthly, and quarterly targets
- Build quality customer database , territory information and have competitive landscape of territory/Route,
- Integrates the digital customer’s journey with the customer lifecycle to support demand creation & retention e.g., POS App, self-serviced app/web, learning management systems, retail communities, we

📌 Senior Territory Sales Executive (Chennai)
🏢 Abbott
📍 Chennai