06 Sep
|
The Marketplace Guru
|
Jaipur
06 Sep
The Marketplace Guru
Jaipur
About Us:
The Marketplace Guru is an E-Commerce Marketplace Agency and Accelerator dedicated to driving global growth for brands. We help brands scale internationally by integrating them into our cross-border fulfillment network and executing strategic marketing campaigns across multiple global marketplaces. We help brands grow, and win—globally.
Our Services Include:
- Channel onboarding/Marketplace onboarding
- PPC Management
- SEO and Listing Optimization
- Content creation and creative optimization
- Storefront management
- Brand Strategy
- Inventory Forecasting
- Fulfillment and Shipping
- Brand Hygiene
- Data insights analysis
- Ensuring compliance for global markets
About the Role:
The Advertising Specialist (PPC) at The Marketplace Guru is responsible for managing and optimizing Pay-Per-Click (PPC) advertising strategies for clients, ensuring account growth, and maintaining key performance indicators (KPIs). This role requires expertise in auditing, campaign management, keyword analysis, and cross-functional collaboration to resolve advertising challenges effectively.
Key Responsibilities:
Account Auditing & Issue Resolution :-
- Prioritize emergency audits to identify and resolve issues in problematic accounts.
- Collaborate with directors and team members to resolve advertising challenges.
- Conduct account audits to identify problem statements for potential clients.
- Actively communicate with peers, managers, and clients to ensure timely task and project completion.
- Provide transparent reports, notes, and summaries of audit findings and campaign performance.
PPC Account Management :-
- Own and manage the growth of 6–8 PPC accounts for The Marketplace Guru’s clients.
- Develop, implement, and maintain client-identified KPIs.
- Oversee full advertising account actions including ad segmentation, budget setting, and performance optimization.
- Verify ad segmentation, reduce wasted ad spend, and lower ACoS.
- Set up ads for new accounts with proper segment
📌 Advertising Specialist (Jaipur)
🏢 The Marketplace Guru
📍 Jaipur