As the National Sales Manager – India, Trade/Wholesale, you will be responsible for developing and executing the national sales strategy for the Trade/Wholesale business, driving revenue growth, profitability, market expansion, and sustainable business relationships across India.
The role will lead the development and management of the wholesale/distributor/dealer network, identify new business opportunities, strengthen existing customer relationships, and ensure achievement of annual sales and profitability objectives.
The position will work closely with Marketing, Finance, Supply Chain, Customer Service, Retail, and Operations teams to ensure effective execution of the commercial strategy and a strong customer experience.

Responsibilities

1. National Sales Strategy & Business Planning
- Develop and execute the national Trade/Wholesale sales strategy in line with the company's overall business objectives and growth plans.
- Establish annual, quarterly, and monthly sales targets across regions, channels, customers, and product categories.




- Develop regional and channel-specific business plans to maximize sales and market penetration.
- Identify opportunities for geographic expansion, new channels, new customers, and increased share of business with existing partners.
- Monitor market trends, competitor activity, customer behaviour, and industry developments to identify growth opportunities.
- Drive a data-driven approach to sales planning, forecasting, performance management, and decision-making.

2. Trade / Wholesale Network Management
- Develop, manage, and strengthen relationships with distributors, wholesalers, dealers, retailers, and other trade partners across India.
- Build a solid and sustainable distribution network with appropriate geographic and channel coverage.
- Identify and onboard new trade partners based on business potential, market coverage, financial capability, and strategic fit.
- Develop joint business plans with key trade partners to drive

📌 National Sales Manager, India Wholesale (Bengaluru)
🏢 Movado Group
📍 Bengaluru