We are seeking a highly experienced Product Marketing Analyst with a robust blend of product management, marketing, and strategic analysis, deep supply chain and logistics domain knowledge, and hands-on experience with SaaS and iPaaS platforms, B2B products, requirements gathering, voice of customers, market analysis, coordinating development, prioritizing quick wins, launch strategy, post launch metrics.

In this role, you will own the end-to-aend product lifecycle and play a critical role in shaping and delivering world-class digital solutions that enhance FedEx’s digital customer journey and portfolio. You will collaborate closely with Sales, Customer Experience, Finance, Product Engineering, Operations, and Marketing teams across regions to drive impactful outcomes.
- Key Responsibilities

1. Product Management
- Own and lead end-to-end digital product initiatives, ensuring delivery within scope, timelines, and quality benchmarks
- Identify and prioritize the right features for the right market at the right time:
- Drive product roadmap planning, backlog prioritization, and execution

2.



Product Marketing
- Develop and execute Go-To-Market (GTM) and Go-To-Sales (GTS) strategies
- Support sales enablement through positioning, messaging, and value propositions
- Conduct customer research and feedback collection (both in-person and remote)

3. Product Strategy
- Define and drive product vision using structured frameworks such as:
- Competitive Analysis
- Gap Analysis
- SWOT
- MoSCoW Prioritization
- Pricing, Discounting, Bundling Strategy
- A/B Testing
- Align product initiatives with overall digital transformation goals

4. UI/UX Collaboration
- Advocate and champion user-centric design principles:
- Work closely with UX/UI teams to ensure platforms are intuitive, scalable, and easy to use

5. Digital Experience & Visualization
- Drive the creation of self-service digital platforms:
- Empower customers to independently resolve needs and improve experience efficien

📌 Senior Product Marketing Analyst (Mumbai)
🏢 Fedex AMEA
📍 Mumbai