Location: Lucknow, Uttar Pradesh
Department: Digital Marketing / Media Team
Employment Type: Full time
About the Role
Key Responsibilities
- Lead and supervise the social media team.
- Develop and implement social media marketing strategies.
- Create monthly content calendars and campaign plans.
- Manage and grow social media platforms such as Facebook, Instagram, YouTube, LinkedIn, X (Twitter), and WhatsApp Channels.
- Coordinate with graphic designers, video editors, and content writers.
- Monitor social media trends and competitor activities.
- Track performance metrics and prepare weekly/monthly reports.
- Respond to audience queries and manage online reputation.
- Plan and execute paid social media campaigns.
- Ensure all content aligns with the organization's brand guidelines and objectives.
- Train and guide team members to improve productivity and creativity.
Required Qualifications
- Bachelor's degree in Marketing, Mass Communication, Journalism, Business Administration, or related field.
- 2-5 years of experience in Social Media Management or Digital Marketing.
- Proven experience in leading a team.
- Strong knowledge of Facebook, Instagram, YouTube, LinkedIn, and other social platforms.
- Excellent communication and content planning skills.
- Familiarity with social media analytics and scheduling tools.
- Basic understanding of graphic design and video content creation.
Skills Required:
- Leadership & Team Management
- Content Strategy & Planning
- Social Media Marketing
- Digital Advertising
- Creative Thinking
- Data Analysis & Reporting
- Time Management
- Problem-Solving
Salary
₹15,000 - ₹25,000 per month (Based on experience and skills)
Benefits
- Professional growth opportunities
- Performance-based incentives
- Friendly work environment
- Training and skill development programs
- Paid leave and company events