Job Title:SEO Executive

Industry: Education

Experience: 2-3 Yrs

Working Days - 6 Days Working

Department: Marketing / Digital Marketing

Job Summary:
Key Responsibilities:
1. On-Page & Technical SEO:
- Conduct keyword research and implement on-page SEO strategies to improve search rankings.
- Optimize website content, landing pages, URLs, meta titles, descriptions, header tags, and internal linking structures.
- Perform regular SEO audits and fix crawl issues, broken links, page speed, and mobile usability problems.
- Ensure website follows latest search engine algorithms (especially Google) and industry best practices.

2. Off-Page SEO & Link Building:
- Build high-quality backlinks through guest blogging, partnerships, content outreach, and directory submissions.
- Manage institution profiles across educational listings (e.g., Shiksha, College dunia, Careers360, etc.) and ensure accurate, updated content.
- Monitor and improve the Domain Authority (DA), Page Authority (PA), and backlink health of the website.

3. Content Strategy & Blogging:




- Plan and manage an editorial calendar for SEO-optimized blog posts relevant to education, careers, admissions, and study tips.
- Optimize existing blogs for SEO and repurpose content to boost traffic.

4. Google Analytics, Reporting & Keyword Tracking:
- Monitor and analyze website traffic using Google Analytics, Search Console, SEMrush, Ahrefs, or similar tools.
- Track keyword rankings, CTRs, bounce rates, and goal completions.
- Generate weekly/monthly SEO performance reports and recommend actionable improvements.

5. Competitor Analysis & amp; Trend Monitoring:
- Perform ongoing competitor SEO analysis to benchmark rankings and identify recent growth opportunities.
- Stay updated on Google algorithm changes, keyword trends, and education industry digital trends.

6. Collaboration & Campaign Support:
- Work with web developers to implement technical changes.
- Support digital campaigns like admissions drives, webinars, a

📌 SEO Executive (Indore)
🏢 Prestige Education Foundation
📍 Indore