Marketing Responsibilities (API - Pharmaceutical Industry)
- Develop and execute marketing strategies for API (Active Pharmaceutical Ingredient) products in domestic.
- Identify recent business opportunities and expand customer base (formulation companies, distributors, global clients)
- Manage client relationships and handle key accounts to ensure long-term partnerships
- Conduct market research to analyze demand, competition, pricing trends, and regulatory landscape
- Coordinate with R&D;, regulatory, and production teams to align product positioning and availability
- Prepare product dossiers, presentations, and technical marketing materials
- Participate in industry exhibitions, trade shows, and client meetings to promote API portfolio
- Handle RFQs (Request for Quotations), pricing discussions, and commercial negotiations
- Track sales performance and generate reports for management review
- Ensure compliance with international regulatory standards (USFDA, WHO-GMP, etc.) in marketing communication