Job Overview:
Key Responsibilities:
- Plan and execute Below-The-Line (BTL) marketing activities such as mall activations, society activations, roadshows, and promotional events.
- Act as the face of the brand during on-ground activations and ensure positive brand representation.
- Engage with customers proactively, explain product offerings, and generate leads.
- Attract and manage crowds through interactive communication and activities.
- Host and anchor small-scale events, contests, and promotional campaigns.
- Coordinate with internal teams and vendors for smooth execution of activations.
- Ensure proper setup, branding, and dismantling of activation sites.
- Collect customer feedback and insights during activations.
- Maintain daily activity reports and share performance updates.




- Ensure adherence to brand guidelines and company policies during events.

Required Skills & Competencies:
- Strong communication and interpersonal skills:
- Confident personality with a presentable and energetic approach:
- Ability to engage and influence crowds effectively:
- Valuable hosting and anchoring skills
- Quick thinking and problem-solving ability during live activations
- Team player with a proactive attitude
- Basic understanding of marketing and brand promotions

Pay: ₹12,000.00 - ₹25,000.00 per month

Work Location: In person

📌 Btl Executives (Surat)
🏢 Cowberry Industries
📍 Surat