Company: Izago Immigration Advisors Pvt. Ltd.
Position: Marketing Manager
Employment Type: Full-Time
Location: New Delhi

About the Role:
- Develop and execute monthly and quarterly marketing strategies aligned with company sales targets.
- Plan and execute campaigns for Canada PR, Australia PR, Germany Opportunity Card, UK Student Visa, travel visas, and other immigration services.
- Identify current marketing opportunities, platforms, trends, target audiences, and customer segments.
- Prepare and manage the monthly marketing calendar.
- Develop strategies to strengthen brand awareness, customer engagement, and lead generation.

2. Lead Generation & Revenue
- Take ownership of marketing-generated leads and focus on lead quality as well as lead volume.
- Work closely with the Sales team to improve lead-to-consultation and consultation-to-sale conversions.
- Monitor CPL, qualified leads, conversion rate, CAC, revenue generated, and campaign ROI.
- Identify underperforming campaigns and implement corrective actions.




- Develop strategies to improve marketing contribution to overall company revenue.

3. Team Management
- Manage and coordinate the marketing team, including content, social media, SEO, Meta campaigns, LinkedIn lead generation, website, and creative teams.
- Assign daily and weekly responsibilities and monitor task completion.
- Conduct regular team meetings and performance reviews.
- Establish KPIs for individual team members and ensure accountability.
- Monitor team productivity, quality, deadlines, and overall performance.
- Coordinate with HR regarding performance, attendance, discipline, and productivity-related concerns when required.

4. Digital & Performance Marketing
- Oversee Meta Ads, Google Ads, LinkedIn campaigns, and other relevant digital marketing activities.
- Monitor campaign performance and work with the performance marketing team for continuous optimisation.
- Review audience targeting, creatives, ad copies, landing pages, budgets, and campa

📌 SEO Manager (Nehru Place)
🏢 Izago Immigration Advisors
📍 Nehru Place