Key Responsibilities
- Develop and execute sales strategies to achieve monthly, quarterly, and annual sales targets.
- Manage sales activities and business development across the assigned territory.
- Lead, motivate, and monitor the performance of sales representatives.
- Identify new business opportunities and expand the customer/distributor network.
- Build and maintain strong relationships with distributors, dealers, retailers, and key customers.
- Conduct regular market visits to understand customer requirements, competitor activities, pricing, and market trends.
- Ensure effective product distribution and availability across the territory.
- Track sales performance and prepare regular sales reports and forecasts.
- Implement promotional activities and marketing initiatives in the assigned area.
- Monitor inventory, outstanding payments, and overall territory profitability.
- Coordinate with internal teams such as marketing, operations, logistics, and finance to ensure smooth sales execution.
- Ensure compliance with company policies, sales processes,
and reporting requirements.
- Take corrective actions to improve sales performance and market penetration.
Key Performance Indicators (KPIs)
- Achievement of sales and revenue targets.
- Territory growth and market share.
- New customer/distributor acquisition.
- Sales team productivity and target achievement.
- Customer retention and relationship management.
- Distribution and market coverage.
- Collection and outstanding payment performance.
- Product-wise and territory-wise sales growth..
- Robust leadership and team-management abilities.
- Highly self-motivated and comfortable working with sales targets.
- Good knowledge of the local market and customer base.
- Ability to develop long-term business relationships.
- Strong execution skills with a focus on achieving measurable results.
- Willingness to travel regularly for customer and market visits.