SolarFix is looking for a Field Sales Executive to own end-to-end sales for its Reliance solar module channel in Delhi.
This is a field-sales role covering both B2B and B2C sales, with a clearly defined split of responsibilities:
- B2B: Developing and managing EPC/installer accounts and driving repeat module orders.
- B2C: Converting residential solar leads through site visits, quotations and order closure.
The role will report directly to the Founder and will be responsible for the complete sales journey — from prospecting and lead generation through to closed order and, where applicable, installation coordination.
2. Business Context
SolarFix is one of the two Reliance module channel partners in Delhi.
Delhi's revised rooftop solar subsidy policy, effective through 31 March 2027,
is expected to significantly increase residential solar adoption, with a target of approximately 2.3 lakh installations.
This creates an opportunity across two complementary markets:
B2B Opportunity
Growing demand from EPC companies and solar installers for reliable module supply.
B2C Chance
Increasing residential demand for rooftop solar systems driven by the subsidy environment.
The Field Sales Executive will be responsible for capturing demand across both channels.
The B2B channel is the steady and controllable revenue base of this role.
Responsibilities include:
- Identify and prospect small-to-mid-sized solar EPCs and installers in Delhi NCR.
- Focus on companies that are not already tied to the larger competing Reliance distributor.
- Generate business through self-sourced prospecting, rather than relying primarily