ABOUT YOURSTORY

YourStory is India's most strategic ecosystem influence platform — built over 18 years to turn visibility into influence across Startups, Developers, Enterprise Leaders, GCCs and MSMEs. We reach 10M+ monthly users, 2.5M+ newsletter subscribers, and 4.6M+ followers across channels, and we host the country's most influential tech moments: TechSparks (17th edition, 10,000+ attendees), GCC Summit, SheSparks, MSME Sparks and the DevSparks city series.

Brand Solutions is how we partner with the world's most ambitious companies — Dell, Google Cloud, AWS, Microsoft, Snowflake, NVIDIA, Accenture, Airtel Business, Delhivery and others — to build narratives, IPs, sponsorships and ecosystem programs that shape India's tech story.

THE ROLE

_ WHAT YOU'LL OWN_

You won't be doing cold-call outbound prospecting. Your job is to be the fastest, sharpest, most consultative response India's tech brands meet when they raise their hand. You'll qualify, scope, package and close — turning inbound curiosity into multi-quarter partnerships across newsletter takeovers, articles & video IPs,



branded content, event sponsorships, and bespoke programs.

You'll work hand-in-glove with Brand Solutions Content, Events, and Marketing. You report into the Chief Financial Officer, with a dotted-line to the SVP — Strategic Initiatives & Business Development for commercial direction and deal strategy.
- WHAT YOU'LL DO, DAY TO DAY
- 1. Own the inbound funnel end-to-end

Qualify with rigor — Run discovery calls to understand the prospect's brand objective, funnel stage (awareness, consideration, conversion, brand recall), audience target, budget band, and decision timeline.

Disqualify early — Use our standard qualification framework (BANT / MEDDIC-light) to disqualify rapid and focus calendar time on the leads that will actually close.

2. Package, propose, close

Map need offering — Translate prospect goals into the right YourStory offering — newsletter inclusions across YS Buzz, Weekl

📌 Associate Sales (Bengaluru)
🏢 YourStory
📍 Bengaluru