Location: Kolkata, WB, IN
- Areas of Work: Sales & Marketing
- Job Id: 14927
- Business objective- Provide assistance to frontline sales workforce in Retail by means of creating

awareness on water proofing product features and selling points- Assist sales team in handling customer complaints, product warranty queries

related to assigned range of Products Product Training- Identify and train painting applicators as well as non-painting applicators like- at regular intervals- Maintain and update training records of trained applicators in the portal and

measure the impact of the training through lead conversions- Brief frontend sales team in Retail, Projects and Services on the range of

waterproofing products and its technical specifications Contractor- Management- Identify set of key waterproofing contractors of the Region and prepare a plan





to engage the contractors by means product trainings and activations- Provide support in office support to top waterproofing contractors to build their

confidence on products usage on their sites.

Showcase the strength of APL products vis-à-vis other offerings in the market during stakeholder meets and events
- Ensure participation of contractors in schemes floated around various products Market Intelligence
- Provide assistance to Marketing function and Research and Technology function in conducting product trials and building inferences on APL product strength vis à-vis products in the market
- Devise ways in which these product strengths can be communicated to the consumers and influencers

📌 Executive N (Kolkata)
🏢 Asian Paints
📍 Kolkata