Location: Vibhuti Khand, Gomti Nagar, Lucknow (On-site preferred)

Experience: 1-3 years

Role Objective

To manage and grow client social media accounts by creating engaging content, executing ad campaigns, and ensuring consistent brand communication.

Key Responsibilities

Social Media Management

Manage Instagram, Facebook & LinkedIn accounts

Plan and schedule content calendars

Write captions & basic brand copy

Post reels, stories & carousels consistently

Reply to comments & basic DMs

Content Coordination

Coordinate with designer for creatives

Suggest reel ideas, hooks & trending formats

Shoot basic behind-the-scenes / office content (if needed)

Paid Ads Execution (Key)

Run Meta ads (boost + Ads Manager)

Basic campaign setup (Leads / Messages / Traffic)

Monitor daily ad performance

Report CPL, reach, engagement

Suggest small optimization changes

Reporting





Weekly performance report

Competitor tracking

Basic growth suggestions

Required Skills:
Good understanding of Instagram & Facebook algorithms

Basic knowledge of Meta Ads Manager

Canva knowledge (mandatory)

Basic content writing skills

Trend awareness

Good communication

Bonus Skills (Big Plus)

Knows performance marketing deeply

Knows reel editing (CapCut/InShot)

Has handled local business ads

Understands lead generation funnels

KPIs (Performance Indicators)

Engagement growth

Lead generation numbers

Ad performance (CPL improvement)

Posting consistency

Content quality

Pay: ₹12,000.00 - ₹25,000.00 per month

Work Location: In person

📌 Social Media Executive (Lucknow)
🏢 Strike-IT
📍 Lucknow