Creative Director (India)

Creative Director (India)

06 Sep
|
Somo Media
|
India

06 Sep

Somo Media

India

Creative Director — AI Microdrama Location: Kirti Nagar, New Delhi
Employment Type: Full-time
CTC - as per industry Standards
Reports To: Head of Content

About the Role We are building a next-generation microdrama studio powered by AI production workflows, creating short, addictive, vertical-format episodic stories for mobile-first audiences.
We are looking for a Creative Director with hands-on experience in microdrama, short drama, vertical drama, or short-form scripted content who understands what makes audiences watch, engage, and binge.
This is not a traditional film/TV Creative Director role. You will combine strong storytelling instincts with AI-driven production workflows to shape stories, characters, visuals, pacing, and overall creative direction while leading a fast-moving creative team.
Key Responsibilities
- Own the creative vision and direction for AI-generated microdrama content across multiple genres.
- Develop robust hooks, emotional arcs, episode pacing, twists, and cliffhangers designed to maximize viewer retention.




- Translate scripts into AI-production-ready direction , including shot lists, character bibles, visual references, and prompt frameworks.
- Lead and mentor writers, AI prompt engineers, AI artists/generalists, editors, voice designers, and other creative team members .
- Establish creative standards, workflows, templates, and style guides to maintain character consistency and visual quality at scale.
- Explore and evaluate emerging AI tools for video generation, image generation, voice/TTS, lip-sync, motion, and character consistency .
- Review creative output and provide clear, actionable feedback to ensure quick iteration and high-quality production.
- Monitor content performance, including hook retention, completion rates, episode drop-offs, and engagement , and use insights to improve creative decisions.
- Track microdrama trends, popular genres, audience preferences, competitor content, and emerging storytelling formats.
- Manage

📌 Creative Director (India)
🏢 Somo Media
📍 India

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