07 Sep
|
Sparix Global
|
Uttar Pradesh
07 Sep
Sparix Global
Uttar Pradesh
Job Title: Digital Market Intelligence Analyst
No of Positions to Fill:
Work Mode – Remote
Shift timing (if any): London Hours i.e. India 2nd Shift 2pm to 11pm
Experience Level: 8+ years of analytics experience
Relevant Experience required: 5+ years
Education Required: Bachelor's / Masters / PhD: Bachelor's. MBA is a plus.
Technical Interview Panel
Interview Rounds
Employee Names
Location
Type of Interview (Phone / MS-Teams / In-Person)
Resume Screen & 1st Technical Interview
EIC team
Ahmedabad
MS Teams
2nd Technical Interview
Client Interview
Client
MS Teams
Build data products, troubleshoot tracking issues, and conduct deep dive analyses that unlock actionable insights for the business. Responsibilities include:
-
Utilizing data analytics and visualization tools to provide statistical insight for the business – these tools include but are not limited to Adobe Customer Journey Analytics, Azure Databricks, SQL, and Power BI
· Owning key business datasets and providing recommendations for action
· Identifying tracking gaps and partnering with developers and business teams to resolve them
· Discovering opportunities to enhance data collection and instrumentation
· Integrating external data sources to enrich digital analytics
· Delivering recurring reports and supporting ad hoc analysis needs. Be able to turn around projects in a tight timeline.
· Leading end-to-end analytical projects with long-term impact
· Staying current with emerging digital analytics tools and methodologies, and advocating for continuous improvement
Candidate Roles and Responsibilities
Technical Skills required:
Must have Skills:
Skills
Beginner
Intermediate
Expert
web analytics, such Adobe Customer Journey Analytics
√
Working knowledge of B2B lead management, Salesforce, and marketing automation platforms (Marketo or Eloqua)
√
Background in A/B testing, marketing analytics, or customer behavior analysis
√
Demonstrated experience working cross functionall
📌 Digital Market Intelligence Analyst (Uttar Pradesh)
🏢 Sparix Global
📍 Uttar Pradesh