Job Description Lead - Sales & Marketing | NICMAR Online
n Location: Mumbai
n Work Mode: Work from Office
n Experience: 8-10+ Years
n Employment Type: Full time
n About NICMAR Online
nNICMAR is a premier institution focused on education and professional development in the built environment, infrastructure, project management, real estate, construction, and allied sectors.
nNICMAR Online brings the institution’s academic and professional expertise to working professionals and learners through versatile, industry-relevant online programmes. More details on nicmaronline.com
n Role Overview
nWe are looking for an experienced and commercially driven Lead - Sales & Marketing to lead the growth of NICMAR Online.
nThe role will have end-to-end ownership of the Sales and Marketing function , with responsibility for building a strong acquisition engine, driving qualified leads and applications, improving conversion, scaling enrolments, and delivering revenue targets.
nThe ideal candidate should have a strong understanding of the EdTech / Higher Education / Online Education ecosystem , with demonstrated experience in managing both Performance Marketing and Inside Sales functions.
nThis is a leadership role requiring a combination of strategic thinking, strong execution, data orientation and revenue ownership .
n Key Responsibilities
n1. Business & Revenue Growth
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- Own the overall enrolment, revenue and growth targets for NICMAR Online.n
- Develop and execute the annual and quarterly Sales & Marketing growth strategy.n
- Identify new opportunities for programme growth, new markets, segments and learner cohorts.n
- Build scalable acquisition and conversion models to consistently achieve enrolment targets.n
- Track business performance through key metrics including Leads, MQLs, Applications, Enrolments, CAC, CPL, Conversion Rate and Revenue.n
n2. Sales Leadership
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- Lead and manage the Inside Sales / Admissions team .n
- Define sales targets, p
📌 Lead -Sales & Marketing (Mumbai)
🏢 NICMAR
📍 Mumbai