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The Position

Roche Diagnostics India

Role Purpose

Lead marketing strategy and execution for Roche’s One Oncology portfolio in India, spanning Immunology, Molecular and Tissue diagnostics, with dedicated focus on Pathology, Foundation Medicine and Next‑Generation Sequencing (NGS).Drive brand growth, portfolio expansion, and KOL engagement to strengthen Roche’s leadership in precision oncology and advanced diagnostics.

Key Responsibilities

1) Product & Portfolio Marketing
- Co-create and implement integrated marketing plans for the One Roche Oncology portfolio (Immunology, Molecular and Tissue diagnostics),



explicitly including Foundation Medicine and NGS solutions.
- Drive, manage and evaluate multi-channel marketing campaigns; monitor impact on focus parameters in oncology, primary and medical value antibodies, priority instrument sales, and adoption of tissue diagnostics, Foundation Medicine and NGS.
- Lead current product launches and strengthen the current portfolio across pathology, tissue diagnostics, Foundation Medicine and NGS.
- Evaluate and assess potential new launches to further expand the portfolio in pathology and molecular/NGS spaces.
- Strengthen and develop KOL advocates (Pathologists, Medical Oncologists and Molecular Genetic Experts)to drive clinical and commercial impact amongst key stakeholders.
- Develop crisp, impactful marketing collaterals for labs, clinicians, internal sales and RPS teams in collaboration with MSA, RA and Comms.
- Initiate and monitor digital outreach campaigns to clinic

📌 Marketing Manager – Pathology, Foundation Medicine and Next Gene Sequencing (Mumbai)
🏢 Roche
📍 Mumbai