Key Responsibilities
- Plan and execute paid ad campaigns across Meta Ads Manager, Google Ads, and platform-specific ad dashboards (Amazon Sponsored Ads, Myntra Ads, etc.)
- Analyze performance data daily and optimize campaigns for ROAS, CTR, CPA, and conversions
- Collaborate with the creative team to develop high-converting ad creatives and landing pages
- Set up performance funnels for new product launches, seasonal campaigns, and brand events
- Manage budgets efficiently across platforms with a focus on maximizing returns
- Run remarketing and retention campaigns using pixel and audience data
- Track competitor activity and industry benchmarks to stay ahead of trends
- Monitor key KPIs and present weekly performance reports with insights and actionables
- Support marketplace growth by optimizing paid visibility on Myntra, AJIO, and Nykaa Fashion
- Basic understanding of SEO and its role in supporting paid marketing efforts.

Qualifications
- Bachelor’s degree in marketing,



business or related field).
- 2-7 years of experience in performance marketing or digital advertising, preferably in fashion or D2C
- Strong command over Meta Ads, Google Ads (Search, Display, Shopping), and performance metrics
- Experience with Shopify analytics, Google Analytics, Meta Pixel, and conversion tracking tools:
- Robust analytical skills and proficiency in tools like Excel, Google Sheets.
- Experience in managing monthly budgets and scaling campaigns profitably
- Ability to work cross-functionally with content, creative, and e-commerce teams
- Excellent communication and reporting skills.
- Experience with performance marketing for a fashion brand or e-commerce company is a strong plus

Office Timing:
- 10:7 pm
Working Days: 6 Days

Pay: ₹30,000.00 - ₹45,000.00 per month

Work Location: In person

📌 Performance Marketing Manager (Delhi)
🏢 KELIN
📍 Delhi