Plan, execute, and continuously optimize Meta Ads (Facebook & Instagram) campaigns to drive leads, sales, and ROI
- Conduct A/B testing across ad creatives, copies, landing pages, and audience segments to improve performance metrics
- Develop and manage multi-channel paid marketing strategies across Google Ads, and social media platforms
- Own end-to-end management of Google Ads campaigns, ensuring maximum ROI and cost efficiency
- Plan and optimize campaigns across Google Search, Display, YouTube, Shopping, and Performance Max channels
- Monitor campaign performance, analyze key metrics (CTR, CPC, CPA, ROAS), and implement data-driven optimizations
- Manage budgets, bid strategies, and pacing to achieve monthly targets
- Generate regular performance reports with actionable insights and recommendations

Job Type: Freelance
Contract length: 2 months

Pay: ₹18,000.00 - ₹20,000.00 per month

Perks:
- Work from home

Experience:
- Performance marketing: 1 year (required)
- Google Ads: 1 year (required)
- Facebook Advertising: 1 year (required)

Work Location: In person

📌 Performance Marketing Executive (Noida)
🏢 DGTLmart
📍 Noida