07 Sep
|
Top IT Services and Digital Marketing Outsourcing
|
Noida
07 Sep
Top IT Services and Digital Marketing Outsourcing
Noida
About the Role
This role exists to keep Leap, our agency operating platform, accurate, current andtrustworthy as AIP's governed knowledge spine. The immediate priority is clearingthe existing backlog of data discrepancies across the platform: campaign IDs,ownership records, media plans, the publisher library, product codes, financial dataand other structured fields that have fallen out of date. Beyond the backlog, teamswill do more of their own day to day data entry, with this role setting the standards,auditing the output, automating what can be automated, and working with people toget information right rather than entering everything itself. Good digital mediaunderstanding is what makes the fixes correct rather than just tidy: this person needsto recognise what a record should look like for a given channel or setup, not just thata field is populated. The role works closely with the Operations Director and withmedia, finance and client partnership teams across every sector.
Key Responsibilities➔ Work through the current backlog of data discrepancies across Leap,correcting records with the media knowledge to judge whether an entry isactually right, not just present.➔ Once the backlog is under control, shift focus to auditing and maintaining dataquality as teams take on more of their own ongoing data entry.➔ Identify data entry tasks that are repetitive and low judgement, and automatethem rather than handling them manually.➔ For data only other teams can properly complete, work directly with thosepeople to get accurate information into the platform.➔ Own the accuracy of finance-related data entered into the platform, checking itagainst source information before it's confirmed.➔ Keep reference data like the publisher library current as publishers, formatsand codes change.➔ Audit Leap regularly for gaps, duplicates or inconsistent records, and correctthem at the source where possible.➔ Build and maintain clear data entry conventions, informed by how campaignsare actually structured and tagged, so teams entering their own data can do itconsistently.➔ Chase down missing or incorrect information from the teams who hold it.➔ Identify where upstream process, not just entry error, is causing recurringhygiene problems, and push for fixes there rather than repeatedly patching thesame issue.➔ Provide operational support beyond Leap where capacity allows.IPAR+E in this RoleIPAR+E is the operating standards,
the common language for how we work at AIP. Itholds across every role and holds whatever changes around it, a shared standard thatconnects how we add value as an organisation all the way down to every role. Everyrole carries responsibility for applying it.➔ Intelligence: Works directly with the structured data inside Leap, campaignIDs, ownership fields, media plans, the publisher library, financial entries, anddraws on digital media experience to know what each record should actuallyrepresent for a real, live campaign, and who holds the true answer when itdoesn't.➔ Prediction: Spots where hygiene issues are likely to recur, and where a manualtask is repetitive enough to be worth automating rather than repeating.➔ Action: Clears the current backlog, automates the repeatable parts of the job,and turns identified gaps and errors into corrected records, updatedconventions and clear guidance.➔ Review: Regularly audits the state of the platform and reports on data quality,closing the loop with the teams responsible for the source information.➔ Client Engagement: Treats internal teams as the client here. Accurate,well-maintained data means planners, finance and client partnership teams cantrust what they pull from Leap without double-checking it.
AI Expectations
AI is core to how this role works, not an add-on to it. With the volume and variety ofstructured data this role manages, using AI tools well is what makes the hygienestandard achievable at scale, and is central to automating the parts of the job thatdon't need human judgement.➔ Use AI tools to work through the backlog faster, spotting anomalies, duplicatesor inconsistent patterns across large sets of campaign, media plan and financerecords.➔ Build or configure automations for repetitive, low judgement data entry tasks,freeing time for the corrections that genuinely need media expertise.➔ Use AI to draft and refine data entry conventions and guidance documents forteams taking on their own data entry.➔ Use AI to summarise audit findings clearly for stakeholders,
rather thanpresenting raw data.➔ Use AI to help chase, follow up and coordinate with the right people foroutstanding information, keeping tone and detail consistent.About You➔ Solid digital advertising and media experience, with real working knowledgeof how campaigns are structured, tagged, booked and reported on acrosschannels.➔ Systems administrator experience or similar is highly sought after: comfortconfiguring, maintaining and automating within a platform, not just using one.➔ Systems thinking: able to see how one incorrect record ripples into reporting,finance or client-facing outputs, and to know who actually owns the sourcetruth for a given field.➔ Excellent attention to detail, with the discipline to check rather than assume.➔ Comfortable working with numbers and financial data, even without a formalfinance background.➔ Confident working with a wide range of stakeholders, from media planners tofinance to senior leadership, able to work collaboratively to extract accurateinformation.➔ Organised and self-directed, able to work through a substantial backlogmethodically while also building the conventions and automations that preventit recurring.
Success Looks Like➔ The backlog of data discrepancies in Leap is cleared, with campaign IDs, thepublisher library and other structured data accurate and current.➔ Repetitive, low judgement data entry is automated rather than done by hand.➔ Teams are entering their own data confidently and consistently, usingconventions this role has built and maintained.➔ Fixes hold because they're made with genuine media understanding, not justadministratively applied.➔ Data quality issues are caught quickly, and recurring ones are traced back totheir source and resolved there.
Possiblist BehavioursThese describe how we do the work, the attitude and approach we expect fromeveryone, whatever their job.➔ Be bold and unapologetic. We never win by pretending to be something we'renot.➔ Be the one who makes it happen. And own it. We'll back you up.➔ Have a point of view, and say it like you mean it. Remember YOU are the expert.So get your point across directly.➔ Be always open. Closing yourself off is the opposite of Possiblism.➔ Win by working together. Our superpower is each other.➔ Grow in all directions. 1% better every day, in every way, for our clients, for theagency, for yourself.
📌 Systems & Data Administrator (Noida)
🏢 Top IT Services and Digital Marketing Outsourcing
📍 Noida