Job Description

About Lakeer (Paras Paper Mart)

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We are Lakeer — a fast-growing D2C brand in the paper and stationery space, sold on leading online marketplaces, quick-commerce platforms, and our own website. We're a 12-person team based in Vadodara, run lean, and ship a lot of design — main images, A+ banners, infographic listings, and ad creatives — every single week. If you've ever obsessed over why one product main image converts 2x better than another, you'll feel at home here.

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What you'll actually do

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You'll own the visual layer of how our products show up online. Specifically:

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- Design main images, secondary images, infographic banners, and lifestyle creatives for new and existing online product listings (10-20 SKUs/month)

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- Build premium content modules and brand store pages from scratch

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- Iterate quickly on CTR-driving image variants based on data shared by the ads team (we A/B test images regularly)

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- Maintain a clean, on-brand visual system across every SKU

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- Keep up with marketplace image guidelines (1:1 ratio, white background, mobile-first composition, etc.)

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You will NOT be doing wedding cards, logos, print brochures, or social-media-only work. This role is 80%+ online product listing visuals.

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Must-have (we will not consider applications without these)

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- 5+ years of graphic design experience, including at least 2 years designing for a D2C or e-commerce brand

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- Strong Photoshop + Illustrator skills (we will test this)

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- A portfolio link (Behance / Drive / Instagram / personal site) showing at least 3 e-commerce product creatives — main images, infographics, or premium content banners

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- Based in Vadodara OR willing to relocate before joining (this is a strict in-office role — no remote, no hybrid)

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- Strong aesthetic judgement and the ability to own end-to-end visual direction for our online product listings, with a clear sense for what drives conversion (not "artistic" design)

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Nice to have

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- Experience with Figma, Canva (for fast turnarounds), or AI tools (Midjourney, Adobe Firefly, Photoshop Generative Fill)

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- Basic video editing (Premiere Pro / CapCut) for short-form product video

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- Familiarity with online seller dashboards or premium content uploaders

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How to apply

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We've kept this short. Submit:

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1. Your resume

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2. Your portfolio link (mandatory — applications without portfolios will not be reviewed)

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3. Answer all 5 application questions on Indeed honestly

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Selection process (7-10 days end-to-end)

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1. Portfolio review (we shortlist within 48 hrs of applying)

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2. Short design test — 1.5 hours, brief shared over WhatsApp (you redesign one of our actual product main images plus one infographic). We pick this up only if your portfolio looks aligned.

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3. 30-min call with the founder (Rishabh)

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4. Offer

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Job Types: Full time, Permanent

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Pay: ₹25,000 - ₹40,000 per month (based on portfolio quality and online retail experience)

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Work Location: In person — Vadodara, Gujarat

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Application Question(s):

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- Have you previously designed e-commerce or D2C product listing creatives (main images, infographics, or premium content banners)? If yes, please mention which brand or category in 1-2 lines.
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- Please paste your portfolio link (Behance / Drive / Instagram / personal website). It MUST contain at least 3 e-commerce or D2C product creatives. Applications without a working portfolio link will not be reviewed.
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Experience:

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- Graphic design: 3 years (Required)
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Location:

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- Vadodara, Gujarat (Required)
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- Work Location: Bhayli, Vadodara (In person)
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📌 Senior Graphic Designer (Vadodara)
🏢 Lakeer
📍 Vadodara