06 Sep
|
Mindtel
|
Gurugram
About the Chance
Mindtel is a fast-scaling digital-first marketing and growth agency powering influencer-led brand campaigns across India’s most dynamic consumer sectors — D2C, beauty, food tech, fintech, and gaming. We partner with category-defining brands to turn creators into high-ROI performance channels — blending data, creativity, and platform expertise to scale authentic engagement and measurable conversions.
Role & Responsibilities
Identify, vet, and onboard high-performing creators across Instagram, YouTube, TikTok, and LinkedIn based on audience fit, content quality, and conversion potential.
Design and execute end-to-end influencer campaigns — from brief development and content co-creation to performance tracking and ROI reporting.
Negotiate rates, deliverables, and exclusivity terms with creators and agencies; manage contracts and timelines across 10+ simultaneous campaigns.
Collaborate with creative and performance marketing teams to align influencer content with brand voice, product launches, and conversion goals.
Track campaign KPIs (engagement rate, CAC, ROAS, UTM attribution) and generate actionable insights to optimize future creator selections and content formats.
Build and maintain a energetic influencer database with segmentation by niche, reach, engagement, and past campaign performance metrics.
Skills & Qualifications
Must-Have
Instagram
YouTube
TikTok
Creator Negotiation
UTM Tracking
ROI Analytics
Asana
Google Analytics
Preferred
Asana
Notion
Meta Business Suite
Benefits & Culture Highlights
Work with India’s top D2C and tech brands — you’ll directly influence how millions discover and engage with products.
Quick-paced, data-driven culture — your campaigns are measured, optimized, and rewarded based on real business impact.
On-site hub in Bangalore with flexible hours, creative collaboration zones, and monthly creator networking events.
📌 Influence Marketing Specialist Gurugram
🏢 Mindtel
📍 Gurugram