Job Description Position Area Sales Manager
n Location Coimbatore
n Department Sales- Contemporary Trade
n Reporting to Head of MT
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n Key Responsibilities
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Sales and Revenue Management n
Achieve monthly, quarterly, and annual sales targets for the Modern Trade channel. n
Develop and execute strategies to drive volume, market share, and profitability in n

n up-to-date trade outlets.
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Monitor and analyze sales performance and implement corrective measures to n

n bridge gaps.
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Key Account Management n
Build and maintain relationships with key modern trade accounts in the assigned n

n territory.
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Negotiate and execute agreements, promotions, and displays with key accounts. n
Ensure seamless operations with modern trade chains, including stock availability n

n and merchandising.
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Team Management and Coordination n
Lead and guide a team of Sales Officers and Merchandisers to execute plans n

n effectively.
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Train and develop the team to improve productivity and sales execution. n




Collaborate with the marketing team to implement trade marketing activities. n
Distributor and Supply Chain Management n
Ensure proper supply chain management to avoid stock-outs at customer points. n
Monitor distributor performance and ensure adherence to company policies and n

n procedures.
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Regularly review inventory levels and ensure optimal stocking at modern trade n

n outlets.
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Market Insights and Reporting n

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Conduct regular market visits to ensure proper execution of sales and promotional n

n activities.
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Gather and analyze competitor activity and consumer trends in the contemporary trade n

n segment.
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Prepare and share sales reports, forecasts, and market insights with the n

n management team.
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Compliance and Process Adherence n
Ensure adherence to company policies, trade practices, and ethical standards in all n

n busines

📌 Key Account Sales Manager Coimbatore
🏢 Avani Consulting
📍 Coimbatore