Lead Generation & CRM Executive

Organization: I Support Foundation (ISF)
Location: Lucknow (Full time, In office)
Salary: ₹15,000 – ₹22,000 per month (negotiable based on experience)
Experience: Open to freshers and experienced candidates - skill fit prioritized over years of experience

About the Role

ISF is looking for a Lead Generation & CRM Executive to manage and convert leads generated through Meta Ads (Facebook/Instagram) across our admissions, hiring, and other outreach campaigns. This person will own the lead pipeline end-to-end from first contact through to closure and will also help set up ISF's first CRM system, since we currently manage leads without one.

Key Responsibilities
Set up and configure a CRM system (e.g., Zoho CRM) integrated with Meta Lead Ads, and maintain it going forward
Monitor incoming leads from Meta Ads campaigns in real time
Log, categorize, and track every lead by purpose (admissions, hiring, franchise, donor, etc.)
Respond promptly to new leads via call/WhatsApp/email and qualify them
Follow up systematically with warm/cold leads until closure or disqualification




Coordinate with respective teams (admissions, HR, franchise) to hand off qualified leads
Maintain lead status dashboards and share regular conversion reports with management
Flag lead quality trends and suggest improvements to ad targeting/messaging
Ensure data hygiene no duplicate or stale entries

Requirements
Working knowledge of any CRM tool is a plus (Zoho, HubSpot, Bitrix24, etc.); willingness to learn and set one up from scratch is essential since ISF doesn't currently use one
Comfortable managing multiple leads/campaigns simultaneously without losing track
Positive verbal and written communication skills (calling and follow-up with prospective parents/candidates)
Basic understanding of Meta Ads lead flow is a plus (not mandatory)
Organized, detail-oriented, comfortable with spreadsheets/reporting
Prior experience in telecalling, admissions counseling, or inside sales is a plus but not required

Pay: ₹15,000.00 - ₹22,000.00 per month

Work Location: In person

📌 Lead Generation & Crm Executive Lucknow
🏢 I Support Foundation
📍 Lucknow