Key Responsibilities
Develop and execute marketplace optimization strategies to maximize sales and profitability.
Oversee product listings, keywords, content, and pricing to improve search rankings and conversion rates.
Manage advertising campaigns (SEO, PPC, Sponsored Ads) to boost visibility and ROI.
Monitor competitor activities, marketplace trends, and algorithm changes to maintain competitive positioning.
Collaborate with marketing, design, and supply chain teams for promotions, launches, and inventory planning.
Analyze performance metrics (traffic, conversion, sales, ROI) and prepare actionable reports for management.
Implement promotional strategies, offers, and seasonal campaigns to drive growth.
Ensure smooth order processing, customer service coordination, and compliance with marketplace policies.
Identify recent marketplace prospects and expansion strategies.