Job Description:
Plan, execute, and optimize Meta and Google Ads campaigns.
Generate qualified leads at the lowest possible Cost per Lead (CPL).
Monitor campaign performance and improve ROI through continuous optimization.
Manage landing pages, lead forms, and campaign tracking.
Analyze campaign data and prepare performance reports.
Perform A/B testing for creatives, audiences, and ad copies.
Coordinate with the sales team to improve lead quality.
Manage advertising budgets efficiently.
Research current digital marketing opportunities and trends.
Achieve monthly lead generation and cost targets.
Skills Required:
Hands-on experience with Meta Ads Manager and Google Ads.
Solid analytical skills with knowledge of campaign metrics.
Basic understanding of Google Analytics and conversion tracking.
Experience in lead generation and performance marketing.
Valuable communication and reporting skills.