Job Description
Location: Delhi
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Experience: 5–10 Years
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Industry: Advertising / Mainline Advertising
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Employment Type: Full-time
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About the Role
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We are looking for a highly creative and experienced Art Director with strong mainline advertising agency experience to join our creative team in Delhi.
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The ideal candidate should be an advertising creative at heart with the ability to take a brief, develop a strong visual idea, and take it through to execution across multiple media. The candidate should have a strong understanding of campaign thinking, visual communication, brand building and advertising craft, rather than being focused only on design execution.
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Key Responsibilities
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Creative Conceptualization & Campaign Development
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- Interpret client briefs and translate them into strong, original visual concepts and campaign ideas.
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- Develop creative routes, key visuals, layouts, mood boards and visual narratives for campaigns.
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- Work closely with Copywriters to develop integrated ideas where copy and visual work seamlessly together.
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- Contribute to brand campaigns from the initial concept stage through to final execution.
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- Develop ideas that are distinctive, culturally relevant and aligned with the brand's communication objectives.
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Mainline Advertising & Integrated Campaigns
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- Conceptualize and execute campaigns across Print, Outdoor, Television, Radio, Digital, Social Media, POS and other brand touchpoints.
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- Have a strong understanding of how a central campaign idea can be adapted across different media.
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- Develop visual language and creative direction for 360-degree/integrated campaigns.
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- Ensure that the core idea and visual identity remain consistent across various formats and platforms.
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Art Direction & Visual Craft
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- Own the overall visual direction and aesthetic quality of assigned brands and campaigns.
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- Demonstrate strong understanding of layout, typography, colour, composition,
photography, illustration and visual storytelling.
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- Direct and guide the work of Visualisers, Graphic Designers, Photographers, Illustrators and other creative partners where required.
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- Develop and maintain solid visual identities for brands.
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- Review creative work at various stages and ensure the final output meets the required creative standards.
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Production & Execution
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- Take ownership of creative work from conceptualization to final artwork/production.
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- Participate in and provide creative direction for photoshoots, films, outdoor productions and other creative executions.
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- Prepare storyboards, visual references and presentations wherever required.
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- Work closely with production partners and vendors to ensure the creative vision is translated accurately into the final output.
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- Ensure accuracy, attention to detail and high-quality execution across all deliverables.
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Collaboration & Teamwork
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- Partner closely with Copywriters, Creative Directors, Client Servicing and Strategy teams.
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- Participate actively in brainstorming sessions, creative reviews and internal discussions.
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- Present and explain creative concepts and visual thinking to internal stakeholders and clients when required.
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- Mentor and guide junior members of the creative team and help raise the overall quality of output.
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New Business & Pitches
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- Contribute creative ideas and visual solutions for new business pitches and presentations.
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- Develop compelling campaign concepts and presentation boards that clearly communicate the creative thought.
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- Stay updated on advertising, design, culture, consumer behaviour and emerging creative trends.
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Required Skills & Competencies
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- Strong conceptual and creative thinking.
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- Excellent visualisation and art direction skills.
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- Strong understanding of mainline advertising and integrated campaigns.
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- Excellent knowledge of typography, layout, colour, composition and visual hierarchy.
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- Strong understanding of brand communication and advertising aesthetics.
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- Ability to convert a strategic brief into a compelling visual idea.
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- Strong storytelling and presentation skills.
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- Ability to work collaboratively with Copywriters and other creative teams.
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- Strong attention to detail and ability to maintain high creative standards.
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- Ability to manage multiple projects and work within tight deadlines.
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- Good understanding of the advertising production process.
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Software Skills
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Strong working knowledge of:
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- Adobe Photoshop
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- Adobe Illustrator
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- Adobe InDesign
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Knowledge of After Effects, Premiere Pro, Figma and emerging AI-powered creative tools would be an added advantage.
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Qualification & Experience
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- 5–10 years of relevant experience in mainline advertising agencies.
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- Candidates with experience in Delhi/NCR advertising agencies will be preferred.
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- Experience working on integrated/mainline campaigns across Print, TV, Outdoor and other traditional media is essential.
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- Experience in handling established brands and multiple categories will be an advantage.
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- Bachelor's/Master's degree in Fine Arts, Applied Arts, Visual Communication, Design, Advertising or a related discipline preferred.
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- A strong portfolio showcasing advertising campaigns, conceptual work and art direction is mandatory.
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Interested candidates share their CV and Portfolio at
[email protected]
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📌 Art Director (New Delhi)
🏢 R K SWAMY
📍 New Delhi