08 Sep
|
ITC Infotech
|
Bengaluru
08 Sep
ITC Infotech
Bengaluru
Job Description
Senior SAP Marketing Cloud Consultant
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Experience: 10 to 15 Years (Mandatory)
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Location: Whitefield, Bengaluru (Client Location)
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Employment Type: Full-Time
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Job Summary
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We are looking for an experienced Senior SAP Marketing Cloud Consultant with 10 to 15 years of overall SAP experience and strong expertise in SAP Marketing Cloud and/or SAP Emarsys Customer Engagement. The ideal candidate should possess hands-on implementation experience in customer engagement, campaign management, customer segmentation, personalization, and marketing automation within the SAP CX landscape.
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Key Responsibilities
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- Lead end-to-end SAP Marketing Cloud implementation, rollout, enhancement, and support projects.
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- Gather and analyze business requirements from marketing and business stakeholders.
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- Design and configure customer segmentation, target groups, customer journeys, marketing campaigns, and lead management processes.
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- Implement personalized marketing campaigns across email, SMS, push notifications, and social media channels.
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- Integrate SAP Marketing Cloud with SAP S/4HANA, SAP Sales Cloud, SAP Service Cloud, SAP Commerce Cloud, SAP Customer Data Cloud (CDC), and third-party systems.
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- Configure marketing automation workflows, campaign execution, and performance monitoring.
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- Develop analytics dashboards, campaign reports, and KPI tracking solutions.
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- Support data migration, customer master data management, and data quality initiatives.
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- Collaborate with Sales, CRM, Digital Commerce, and Analytics teams.
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- Troubleshoot production issues and optimize solution performance.
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- Mentor junior consultants and provide functional and technical guidance.
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- Participate in solution architecture discussions, estimations, and pre-sales activities.
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Mandatory Skills
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- 10 to 15 years of overall SAP experience.
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- Minimum 2-3 end-to-end SAP Marketing Cloud implementation projects.
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- Solid expertise in:
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- SAP Marketing Cloud
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- SAP Emarsys (preferred)
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- Customer Segmentation
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- Target Groups
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- Marketing Campaigns
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- Customer Journeys
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- Marketing Automation
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- Lead & Opportunity Management
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- Customer Profiling & Personalization
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- Experience integrating with:
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- SAP S/4HANA
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- SAP Sales Cloud
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- SAP Service Cloud
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- SAP Commerce Cloud
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- SAP Customer Data Cloud (CDC)
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- SAP CRM
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- Hands-on experience with:
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- SAP CPI / SAP BTP Integration Suite
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- APIs & OData Services
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- Customer Analytics & Campaign Reporting
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- GDPR & Consent Management
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- Experience working in Agile/Scrum environments.
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Preferred Skills
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- SAP Emarsys Customer Engagement
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- SAP Business Technology Platform (BTP)
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- SAP Analytics Cloud (SAC)
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- Omnichannel Marketing Solutions
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- AI-driven Marketing & Predictive Analytics
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- Recommendation Engines
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Certifications (Preferred)
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- SAP Marketing Cloud Certification
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- SAP Emarsys Certification
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- SAP CX Certifications
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- SAP BTP Certification
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Education
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- Bachelor's Degree in Computer Science, Information Technology, Engineering, or a related field.
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Soft Skills
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- Excellent stakeholder and client management skills.
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- Strong communication and presentation abilities.
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- Leadership and mentoring capabilities.
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- Strong analytical and problem-solving skills.
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- Ability to manage multiple priorities in a fast-paced environment.
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Work Location: Whitefield, Bengaluru (Client Location)
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Experience Range: Strictly 10 to 15 Years
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Notice Period: Immediate to 30 Days Preferred.
📌 Senior SAP Marketing Cloud Consultant (Bengaluru)
🏢 ITC Infotech
📍 Bengaluru