Job Description Key Responsibilities
N n n n Demand Generation & Outreach
N
- n
- Identify, research, and generate high-quality B2B leads across industries and target accounts. N
- Connect with CXOs, founders, and senior decision-makers via LinkedIn and other professional platforms. N
- Build and maintain prospect lists and pipelines using CRM and outreach tools. N

n Performance Marketing (Paid Campaigns)
N
- n
- Assist in planning, launching, and optimizing paid campaigns on platforms like Google Ads, LinkedIn Ads, and Meta. N
- Help refine targeting, messaging, and creatives to improve lead quality and conversion rates. N
- Research current audience segments, platforms, and growth opportunities for B2B demand generation. N

n Email & Nurture Marketing
N
- n
- Support executionof email marketing campaigns and automated drip sequences for B2B prospects and decision-makers. N
- Assist with contact segmentation, personalization, and A/B testing of email campaigns. N
- Monitor engagement metrics such as open rates, click-through rates,



and conversions to improve campaign effectiveness. N

n Event & Partnership Support
N
- n
- Assist in planning, coordinating, and executing webinars, conferences, and industry events. N
- Support outreach to partners, speakers, and attendees before and after events to maximize participation and lead capture. N
- Help track event performance, attendee engagement, and post-event follow-ups. N

n Analytics & Reporting
N
- n
- Track and analysegrowth and demand generation performance using CRM, marketing automation, and analytics tools. N
- Collaborate with content, design, and sales teams to align messaging and campaigns with performance data. N

n n Required Skills & Qualifications
N
- n
- Strong interest in B2B growth marketing, lead generation, and demand creation. N
- Comfortable with LinkedIn outreach, email tools, and CRM platforms. N
- Familiarity with paid advertising platforms (Google Ads,

📌 Sr. Consultant (Delhi Division)
🏢 Worxwide Consulting
📍 Delhi Division