Maysar is a supplement brand built on a single observation: supplements don't fail because they don't work. They fail because people stop taking them. We use real, clinically relevant doses and build formats people actually look forward to, so the habit survives past week two.
We are pre-launch. Five SKUs, a recent site, and an Instagram account starting from zero. Almost none of the words exist yet.

The Mission
You will write the brand into existence and then run the channels it lives on. Everything a customer reads before they trust us enough to buy is your surface. This is an apprenticeship in launching a consumer brand from the first post onward, working directly with the CMO.

Your Responsibilities
Instagram, end to end: Captions and carousel copy, plus the running of the account. Scheduling, posting, stories, replying to comments and DMs in brand voice, and keeping the grid coherent as it fills.
Web: Product pages, landing copy, email. This is where clarity converts and vagueness costs money. Every line has a job.
LinkedIn: Company voice. Hires, milestones,



and how we think about building this category. Written as Maysar, not as a person.
Research to copy: Turn ingredient science, clinical literature, and customer language into something a normal person wants to read.
Reporting: Track what performed, say why you think it did, and change the next week's plan accordingly.

What We Are Looking For
Range: These are three different registers. Most writers have one. Show us you can move between them.
Discipline under constraint: Supplement marketing in India is regulated. There are things we cannot say regardless of whether they are true. Good writing here means finding the honest, interesting version of a claim instead of the loudest one. If that reads as limiting rather than fun, this is not your role.
Ear: You read your own sentences out loud. You notice when a line is a syllable too long.
Operator instincts: Posting on time, every time, is unglamorous and it is mo

📌 Social Media (Pune)
🏢 Maysar
📍 Pune