Job Responsibilities

A. Lead Generation & Pipeline Development
Drive a robust pipeline of prospective candidates through outbound calling, campaign follow-ups, referrals, digital/social outreach and targeted prospecting.
Build and nurture relationships with schools, colleges, education consultants, channel partners and relevant student communities to expand the admissions funnel.
Generate enquiries and walk-ins and represent GMP at education fairs, webinars, information sessions and outreach events.
Proactively identify high-potential prospects and convert enquiries into qualified leads and applications.
Maintain a robust, accurate and regularly updated CRM pipeline, ensuring timely tracking and follow-up at every stage.
B. Counselling & Application Conversion
Provide one-on-one counselling through calls, video consultations and walk-ins, understanding candidates’ academic backgrounds, career aspirations, interests and international study goals.
Clearly communicate GMP’s programme structure, eligibility, fees, credit recognition,



international pathways and partner-university options, recommending the most relevant pathway for each candidate.
Own the conversion journey from qualified lead to application, using structured follow-ups, need-based counselling and effective objection handling.
Drive candidates towards application completion and Round 1 interview readiness, ensuring minimal drop-offs across the funnel.
Pre-qualify candidates based on academic profile, work experience, English proficiency and entrance-test scores (GMAT/GRE/CAT/NMAT/XAT).
Coordinate interview scheduling and ensure a seamless handover of qualified candidates to the next stage of the admissions process.
Maintain consistent, accurate and compelling communication across all candidate touchpoints, delivering a premium SPJIMR candidate experience.

C. Performance & Admissions Ownership
Achieve defined lead, paid application and conversion targets for GMP.
Monitor funnel performance, identify drop

📌 Senior Admission Counsellor (Mumbai)
🏢 SPJIMR SP Jain Institute of Management & Research
📍 Mumbai