Job DescriptionAs a Paid Media Advertising Business Manager, you will lead and oversee the strategic direction and execution of paid media campaigns in the digital marketing landscape. This role requires a seasoned professional with a robust background in paid media, exceptional leadership skills, and a deep understanding of digital advertising platforms. The Business Manager will play a pivotal role in driving campaign performance, client satisfaction, and team success.
NKEY RESPONSIBILITIES:
NSTRATEGIC LEADERSHIP:
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- Develop and implement strategic plans for paid media advertising, aligning with overall business objectives and client goals. N
- Provide visionary leadership to the paid media team, fostering innovation and continuous improvement. N

nCLIENT RELATIONSHIP MANAGEMENT:
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- Serve as the primary point of contact for key clients, understanding their business objectives and ensuring the delivery of high-quality paid media solutions. N
- Build and maintain strong client relationships through effective communication and strategic guidance. N





nTEAM MANAGEMENT:
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- Lead, mentor, andinspire a team of paid media analysts, fostering a collaborative and high-performance culture. N
- Provide guidance on campaign strategy, optimization, and professional development. N

nCAMPAIGN PLANNING AND EXECUTION:
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- Oversee the development and execution of paid media campaigns across various platforms, ensuring alignment with client objectives and performance targets. N
- Utilize industry best practices and emerging trends to enhance campaign effectiveness. N

nBUDGET OVERSIGHT:
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- Manage and optimize advertising budgets, ensuring efficient allocation and maximum return on investment. N
- Provide financial oversight and reporting to stakeholders, highlighting key performance metrics. N

nDATA ANALYSIS AND INSIGHTS:
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- Utilize data analytics tools to analyze campaign performance, identify trends, and derive action

📌 Paid Media Manager (Alibag)
🏢 Puretech Digital - A Genesis
📍 Alibag