JOB DESCRIPTION

1, PURPOSE OF THE JOB:
Job Context:Responsible for managing the Distributors and would be handling the front line sales team. He will be directly responsible for Volume and Sales Growth in the assigned territory and will coach and train the Pre-Sales Representatives.

2, DETAILS OF THE JOB:
Job Role/ Title:
- Customer Executive/Sr. Customer Executive

Level:
- M01/M02

Business Unit:
- Any

Function:
- Sales

Country:
- India

Work Location:
- Any

Reporting Manager:
- ASM

Manager’s Manager:
- HOS

Matrix Manager:
Team Size:
- 8-10

No. of Direct Reportees:
- 8-10 offroll (PSR)

3, KEY ACCOUNTABILITIES:
Accountabilities Scope of work
- Sales Volume

To achieve the monthly sales volume target as per Annual Operating Plan decided by the management. This will include the following:
- Volume target for the month
- YAGO (Year Ago) for the month
- AOP percentage growth for the month
- Distributor wise target for the month
- Market Execution

Ensure all the Racks/Visi/Product placement against according to the market execution plan





Manage stock levels to ensure continuous availability and regular rotation of products in the outlets

Ensure maximum in-store visibility by continuously monitoring the stock placement in the assigned outlets
- Outlet Addition in the territory

To ensure Urban hub and spokes additions as per the plan by regularly monitoring the following parameters:
- Key outlets additions
- Visi placement
- New accounts opened
- Distributor Handling

Review & ensure distributor stock against norms by conducting Physical Verification

Timely review Distributor systems & stock and resolve issues in the market (if any)
- Training & Development

Training PSRs to handle accounts independently by ensuring PSR training man-days are as per the plan

Also monitoring PSR attrition
- Current Initiatives

4, KEY INTERFACES

External Interfaces

Internal Interfaces

Distributors, Retailers

ASM, HOS, PSR

5, EDUCATION & EXPERIENCE
- Indicate the education lev

📌 Customer Executive (Shahjahanpur)
🏢 Varun Beverages
📍 Shahjahanpur