Role: Retail Business Development Manager
Location: Pune, Maharashtra OR Ahmedabad, Gujarat (one position per city)
Function: Sales & Channel Development
Reports To: State / Zonal Sales Head
Employment Type: Full time

KisanKraft Limited is a Bengaluru-headquartered agricultural equipment and power tools company, with a 46-acre manufacturing facility in Nellore, a dealer network of over 5,000 partners, and exports to 16+ countries. This position will work to develop retail business models for exclusive showroom, franchise-outlet in the assigned city.

The Retail Business Development Manager will define the concept, develop strategy, promotion and business development activities.
- You will drive identifying and recruiting franchisors, building and growing the exclusive showrooms, franchise outlets, drives primary/secondary sales, and executes local promotional and market-development activity.
- You will drive, track and analyse sales performance, primary/secondary sales and market activation of the franchise retail outlet in the assigned city. You will need present causes for successes,



failures, and future steps suggestion and arrive at a consensus for revisions.

Key Responsbilities
• Retail Sales Development – Showroom design, product mix and placement
Drive footfall, conversion, and revenue growth at the franchise retail outlet.
• Secondary Sales – Drive secondary sales from the retail outlet and city dealer network into end-customer hands,
Tracking and improving stock turnaround and channel offtake.
• Promotional & Market Activation – Plan and execute local promotional activities
Farmer meets, product demonstrations, in-outlet campaigns, local advertising
Tie-ups to build brand visibility and drive walk-ins.
Digital marketing campaigns: convert leads generated into orders
• Channel & Relationship Management – Build and maintain relationships with primary and secondary dealers
End User channels e.g., nursery, agri-institutes and the farmers in the assigned city

📌 Retail Business Development Manager (Pimpri-Chinchwad)
🏢 KisanKraft
📍 Pimpri-Chinchwad