Responsibilities

1. Business Growth &
- Revenue

- Develop and implement strategies to increase revenue across all three gyms.

- Set and achieve monthly, quarterly and annual business targets.
- Identify new business opportunities and untapped customer segments.
- Analyze sales performance and take corrective action where required.
- Monitor competitors, pricing, offers and market trends.

1. Membership Sales

- Drive current membership acquisition across all three gyms.

- Improve lead-to-membership conversion.
- Develop effective follow-up systems for enquiries and leads.
- Monitor sales pipeline and ensure timely follow-up.
- Develop referral, renewal and membership upgrade strategies.
- Ensure sales targets are achieved without unnecessary discounting.

1. Corporate &
- Institutional Business

- Develop corporate membership and corporate wellness partnerships.

- Approach companies, institutions, schools, hospitals and other organizations.
- Build long-term relationships with corporate clients.
- Generate additional revenue through corporate and institutional tie-ups.

1. Sales Team Management

- Lead,



guide and motivate the sales/membership teams of all three gyms.

- Set individual and team targets.
- Monitor daily sales activities and conversion performance.
- Conduct regular sales meetings and performance reviews.
- Train team members in lead handling, follow-up, presentation and closing techniques.

1. CRM &
- Reporting

- Ensure proper use of CRM for lead management and follow-ups.

- Monitor leads, conversions, pending follow-ups and lost leads.
- Prepare daily, weekly and monthly business reports for management.
- Analyze key performance indicators such as:
- Leads generated
- Lead conversion
- Membership sales
- Revenue collected
- Renewal rate
- Average membership value
- Customer acquisition cost

1. Marketing &
- Promotions

- Coordinate with the marketing team to plan local marketing campaigns.

- Develop membership offers, referral programs and promotional activities.
- Explore local partnerships and community marketing opportunities.
- Measure the effectiveness of marketing campaigns and lead sources.

📌 Walk-in || Business Development Manager (Bhilai)
🏢 Fitness Passion
📍 Bhilai