Key Result Areas

KRA (Accountabilities) (Max 1325 Characters)Supporting Actions (Max 1325 Characters)

KRA1 Market Intelligence ?Stay updated with market trends and competitor activities

- Gather market feedback and consumer insights and provide inputs to Area Sales Manager on a regular basis.

KRA2 Media and Advertisement Execution ?Effectively co-ordinate with agency for frontline implementation of zonal marketing plan, including VAP marketing plan, in respective areas.
- Ensure that all advertisement material (POP material, posters, danglers) are properly displayed with higher visibility
- Implement promotional schemes for channel partners & submit the first hand report of the schemes effectiveness to the Area Sa

KRA3 Channel Sale ?Coordinate with CASC personnel for imparting training to retailers on recent products & technical aspects of products.




- Execute sales visits to stockists/retailers as per the defined plan and daily update to Area Sales Manager pertaining to sales activities
- Manage Lead end to end and ensure conversion of leads.

KRA4 Customer Experience and Relationship Management ?Respond to customer complaints in a timely manner. If required, visit site to get the actual feel of complaint and ensure prompt resolution of complaints
- Timely highlight any constraints or dependency on other teams to the Area Sales Manager to take necessary action.
- Action and close issues identified through client centricity initiatives
- Ensure timely refund / replacements of damaged goods.

KRA5 Commercial Management and Process Efficiency ?Co-ordinate with Commercials team to raise sales invoice
- Follow up with the customers for timely payment as per credit terms
- Ensure adherence to sales process & system requirements

📌 Territory Sales Incharge-Bangalore (Karnataka)
🏢 UltraTech Cement
📍 Karnataka