Company Description CR International (crintnl.com) is a heritage luxury manufacturing house based in India, specializing in garments and textiles for leading global fashion labels since 1987. The company partners with international brands to design and produce men’s and women’s apparel, accessories, and home décor. Its craft focuses on handcrafted embroidery, artisanal textile techniques, and sustainable natural fabrics such as linen, hemp, and premium organic fibers.

CR International combines traditional craftsmanship with modern precision, consistency, and ethical standards required by luxury markets. For nearly four decades, renowned American and European fashion houses have trusted CR International to bring their collections to life at scale.

Role Description This is a full-time, in office Social Media Specialist role based in Sadar.

The Social Media

Specialist will plan, create, and publish content across social media platforms to strengthen CR International’s brand and showcase its luxury craftsmanship. The role involves managing social media calendars, engaging with online communities, monitoring trends,



and collaborating with design and marketing teams to align content with campaign objectives.

The Social Media

Specialist will analyze performance metrics, optimize content based on insights, and support broader digital marketing initiatives to increase brand awareness and audience growth.

Qualifications

- Candidates should possess strong skills in Social Media Marketing and Social Media Content Creation.
- Candidates should possess relevant skills in Digital Marketing and Marketing to support brand and campaign goals.
- Candidates should possess excellent Communication skills, both written and verbal, for effective storytelling and stakeholder collaboration.
- Beneficial qualifications include experience with luxury or fashion brands, familiarity with analytics tools, and knowledge of current social media trends and best practices.
- A bachelor’s degree in Marketing, Communications, Media, or a related field, and the ability to work on-site in Sadar, are highly advantageous.

📌 Social Media Specialist (Karamba)
🏢 CR International
📍 Karamba