Key Responsibilities:
Plan, execute, and optimize ad campaigns across marketplaces.
Set monthly, category-wise, and SKU-level advertising budgets aligned with sales targets and ROI goals.
Optimize conversion rates through targeted campaigns, promotional offers, and strategic discount planning.
Manage the overall e-commerce marketing budget, ensuring effective allocation across different channels and marketplaces.
Track expenditures regularly and ensure campaigns remain within the allocated budget while maximizing results.
Monitor ACoS, ROAS, CTR, CPC, conversion rates, and other key performance metrics.
Identify high-performing SKUs and scale campaigns strategically.
Plan and execute promotional campaigns during marketplace sale events and mega sale periods.
Conduct keyword research and competitor analysis to improve campaign performance.
Coordinate with listings, catalog, and design teams to improve creatives and product pages for better ad performance.
Prepare daily/weekly/monthly performance reports with actionable insights.




Continuously optimize ad spends to improve profitability and reduce wasted spend.

Required Skills:
Robust hands-on experience with Amazon Ads, Flipkart Ads, and other marketplace advertising platforms.
Proven experience in managing and controlling digital marketing budgets.
Robust analytical skills with advanced Excel knowledge.
Deep understanding of e-commerce performance metrics and sales funnels.
Ability to plan and execute high-impact marketplace sale campaigns.
Result-oriented mindset with solid ownership and accountability.

Min - 4yrs of experience is required

Pay: ₹30,000.00 - ₹35,000.00 per month

Ability to commute/relocate:
Kolkata, West Bengal: Reliably commute or planning to relocate before starting work (required)

Application Question(s):
Do you have any experience in running Amazon AD campaigns?
Have you ever worked for any eCommerce retailer?
What is your current salary?
What i

📌 Digital Marketing Executive Kolkata (India)
🏢 Whole9Yards Online
📍 India