Marketing Strategy & Planning
Develop annual marketing plans and budgets aligned with business objectives.
Conduct market research and competitor analysis to identify opportunities and threats.
Define product positioning, pricing strategy, and go-to-market plans.
Product Management
Manage the product portfolio including admixtures, waterproofing, grouts, sealants, flooring systems, repair and protection products, etc.
Coordinate with R&D; and technical teams for current product launches and performance improvements.
Prepare technical literature, data sheets, and case studies.
Brand Development & Promotion
Develop and execute brand-building activities through digital, print, and on-ground channels.
Organize technical seminars, webinars, trade shows, and exhibitions.
Collaborate with distributors and applicators for joint marketing programs.
Sales Support




Generate qualified leads through campaigns and marketing initiatives.
Develop sales tools: brochures, presentations, digital assets, etc.
Support regional sales teams with product training and technical presentations.
Stakeholder Engagement
Build relationships with consultants, architects, contractors, and project owners.
Participate in industry associations and forums to enhance company visibility.
Reporting & Analysis
Monitor marketing KPIs, campaign performance, and market trends.
Provide periodic reports and insights to management for strategic decisions.

Job Type: Permanent

Pay: ₹25,000.00 - ₹30,000.00 per month

Advantages:
Cell phone reimbursement
Provident Fund

Work Location: In person

📌 Sales & Marketing Executive Hosur
🏢 MAPEI
📍 Hosur