Senior Marketing Manager

? NSP, Pitampura, Delhi | Full-Time | 8+ Years Experience | Competitive Salary Package

This isn't a coordinator role, and it isn't a channel-manager role. We're hiring someone who has already built a playbook and is ready to run Jolt's.

About Jolt

Jolt is building a fast-growing consumer app with ambitions to scale across India and international markets. We're a lean, high-ownership team, with no committees and no layers of sign-off — just people who own outcomes end to end.

Why This Role Exists

Jolt has outgrown ad-hoc marketing. We need someone senior enough to have already run this function elsewhere, owned budgets, managed agencies, and sat across the table from founders — and hungry enough to build it from scratch here. You'll set the strategy, run the execution yourself where it matters, and know exactly when to delegate versus when to do it yourself. Data, creative, partnerships, and product all sit under your view of growth.

What You'll Own

01 Growth Strategy & Data

- Own the marketing strategy and roadmap end-to-end, from annual planning down to weekly execution.
- Build the reporting and data infrastructure to track funnel, channel, and cohort performance, and use it to make high-stakes budget calls.

02 Performance & Paid Media
- Direct performance marketing across Meta Ads and other paid channels, owning CAC, ROAS, and payback targets at scale.

03 Organic, Content & Social
- Set and drive the organic growth strategy, including SEO, AEO (answer engine optimisation), and content, as a long-term compounding channel.
- Set the direction for Instagram, TikTok, and YouTube, and build or mentor a team or partner network to execute it.
- Own app marketing and ASO strategy to improve store visibility, installs, and long-term retention.

04 Partnerships & Agencies




- Work closely with our existing marketing agencies and partners across domains, co-owning the numbers with them rather than just overseeing from a distance, and holding the relationship to senior-level accountability.

05 Product & Cross-Functional Leadership
- Sit closely with product and engineering as a strategic partner, shaping the roadmap based on growth data, not just executing what's asked.
- Manage senior stakeholders, including founders, product leadership, and external partners, with the judgment to push back and drive alignment, not just report status.

06 International Scaling
- Architect and lead the strategy to scale Jolt's user base internationally, adapting channel mix, positioning, and budget by market.

07 Budget & Team
- Own the full marketing budget and P&L; view of growth spend, reallocating across channels based on performance and market maturity.
- Build and mentor a lean marketing team as the function scales, setting the standard for how marketing operates at Jolt.

What Success Looks Like

- 90 Days: You've audited every channel, rebuilt the reporting stack, and know exactly where the CAC leaks are.
- 6 Months: Paid, organic, and social are running as a system, not a set of disconnected campaigns, with clear ownership and agency accountability.
- 12 Months: Jolt has a repeatable growth engine in at least one international market, and a marketing function that can scale without you doing everything yourself.

What We're Looking For

- 8+ years of experience in marketing,



with several years spent owning growth or brand outcomes at a senior or leadership level.
- Deep, hands-on expertise across SEO, AEO, paid social (Meta Ads), organic social, and app marketing — not just oversight of others doing it.
- A strong track record of scaling content and growth on TikTok, YouTube, and Instagram, ideally for a consumer app or D2C brand.
- Fluency with data, including analytics tools, dashboards, and cohort and funnel analysis, with the judgment to turn it into strategic decisions.
- Proven experience managing multiple agencies, vendors, or external partners simultaneously, at senior-level accountability.
- Exceptional stakeholder management, able to operate as a peer to founders and leadership, not just execute their instructions.
- Meaningful exposure to product thinking or product management, understanding user funnels, feature impact, and how to scale an app.
- A strong bias for ownership and autonomy, with the experience to operate independently in a quick-paced startup environment.

Good to Have

- Experience as a founder or co-founder of a startup.
- Experience scaling a consumer app in both Indian and international markets.
- Familiarity with app store optimisation (ASO) and mobile growth tools.
- Someone who has personally gotten their hands dirty bringing in real numbers before — revenue growth, install volume, sales, or other growth metrics — and can speak to exactly how they did it, not just numbers a team delivered on their watch.

Compensation & Location Depending on experience and interview performance. On-site at our office in NSP, Pitampura, Delhi.

Ready to Own This?

Send your resume with a short note on the most significant growth outcome you've owned end-to-end and the results it drove.

? Jolt · NSP, Pitampura, Delhi

📌 Senior Marketing Manager (Delhi)
🏢 Jolt App
📍 Delhi